Cisco and Sitronics Form Regional Alliance to Address
Telecommunications Market in Russia, CIS and Other Key Emerging
Markets
Initial Focus on Telecommunications Operators, as MGTS in Russia Is
Confirmed as First Joint Customer to Implement Joint IP Next
Generation Network (IP-NGN) Solution
LONDON and MOSCOW -- (MARKET WIRE) -- November 27, 2006 -- Cisco®
(NASDAQ: CSCO) and Sitronics JSC, the leading technology company in
Russia & CIS, today announced a regional alliance to address the
rapidly expanding telecommunications market in Russia and CIS
countries (RCIS) and other emerging markets, such as Central and
Eastern Europe (CEE); and Middle East and Africa (MEA).
Cisco and Sitronics will focus on providing advanced communication
solutions in countries that are undergoing major economic and social
transformation. This includes Information and Communications
Technologies (ICT) planning and implementation to increase the
productivity of businesses, ramp up connectivity and find new ways to
educate the populace.
"The ability to connect countries and communities in a way that is
replicable across multiple regions, in alignment with government
policies and beneficial to both the population and the economy, is a
major area of focus for Cisco," commented Paul Mountford, President
of Emerging Markets Theatre for Cisco. "The go-to-market model
developed by Cisco and Sitronics will help telecoms operators
increase their profitability and market reach, as well as help
improve broadband penetration which, at present, is around 11 percent
for the regions in question."
Initially focused on migrating existing public switched telephone
network (PSTN) infrastructure to an IP network platform, the
modernization solution offered will be built around Sitronics' IP-NGN
soft-switching and OSS portfolio, and Cisco's core routing and
switching products, including the CRS-1 Carrier Routing System. The
solution is already being successfully implemented by the leading
Russian telecommunications operator, MGTS, that has 4.3 million
subscribers in the Moscow region.
"The advanced solution for our network modernization is based on NGN
technology developed by Cisco and Sitronics. It's the optimal
solution for our company," commented Alexei Goltsov, MGTS CEO. "Their
collaboration helps MGTS offer its subscribers advanced telecom
services in a short timeframe."
In addition to the PSTN Modernization solution, Cisco and Sitronics
are also investigating potential engagements in additional areas of
technology, such as IPTV, wireless broadband and managed services.
"The competitive challenges in developing markets can differ
significantly. That is why the creation of strong working
relationship with Cisco will ensure our continued growth in the
region," commented Mr. Evgeni Utkin, CEO at Sitronics. "Sitronics is
a unique technology company that, geographically, covers the entire
Russia and CIS region, as well as the developing markets of Southern
Europe and Middle East. The alliance demonstrates Cisco's and
Sitronics' commitment to the Emerging Markets theatre."
About Cisco
Cisco (NASDAQ: CSCO) is the worldwide leader in networking that
transforms how people connect, communicate and collaborate.
Information about Cisco can be found at http://www.cisco.com. For
ongoing news, please go to http://newsroom.cisco.com. Cisco equipment
in Europe is supplied by Cisco Systems International BV, a wholly
owned subsidiary of Cisco Systems, Inc.
About Sitronics
JSC SITRONICS, headquartered in Moscow, Russia, is a leading provider
of telecommunications solutions, IT solutions and microelectronic
solutions in the CIS region with a rapidly growing presence in other
EEMEA markets. The company is controlled by JSFC Sistema. SITRONICS
reported revenues of $699.4 million for the first half of 2006 and
had total assets of $1,547 million as of June 30, 2006. Main segments
of SITRONICS operations are: Telecommunication Solutions, IT
Solutions, Microelectronic Solutions, Consumer Electronics and
Electronics Manufacturing Services. SITRONICS' subsidiaries are based
in Russia and other CIS countries, Eastern Europe, Middle East,
Africa and North America. Information about Sitronics can be found at
http://www.sitronics.com.
Cisco, Cisco Systems, and the Cisco Systems logo are registered
trademarks or trademarks of Cisco Systems, Inc. and/or its affiliates
in the United States and certain other countries. All other
trademarks mentioned in this document are the property of their
respective owners. The use of the word partner does not imply a
partnership relationship between Cisco and any other company. This
document is Cisco Public Information.
Cisco Press Contact:
Andrew Phillips
+44 20 8824 0678
andphill@cisco.com
Cisco Analyst
Relations Contact:
Michal Halama
+44 20 8824 0511
mhalama@cisco.com
Cisco Investor
Relations Contact:
Aimee Fuller
+44 20 8824 0874
asfuller@cisco.com
Sitronics Press Contact:
Elena Sanarova
Tel: +7 495 225 0030
sanarova@sitronics.com
Sitronics Investor Relations Contact:
Alexander Boreyko
Tel: +7 495 225-98-26
ir@sitronics.com
SOURCE: Cisco Systems, Inc.
